New Formula One owners Liberty Media have outlined the five key areas it will focus on growing in the sport following its successful $8.5 billion takeover.On Wednesday Liberty Media confirmed it plans to?acquire the controlling stake of Formula One from a group led by CVC Capital Partners. Commercial rights holder Bernie Ecclestone will stay on as the sports CEO, while 21st Century Fox Vice-Chairman Chase Carey will become the sports new chairman.The group has released an overview of what the main areas of focus will be in the next few years. Under the sub-heading Big Opportunity at Formula One, Liberty highlights the opportunity to develop the sport for benefit of all stakeholders (fans, teams, partners, shareholders), before narrowing it down to five:Increase promotion and marketing of F1 as a sport and brandEnhance distribution of content, especially in digital?Establish broader range of commercial partners, including sponsorshipEvolve race calendarLeverage Libertys expertise in live events and digital monetisationSpeaking at a conference call on Thursday, Carey outlined his vision for F1 and how he values the European market as highly as other continents the sport has recently ventured into.In terms of developing markets, clearly new markets are opportunities as a global sport, and were excited about that, to grow the sport, expand the sport in places like the Americas and Asia, Carey said.But I want to be clear that, certainly, the established markets -- the home and foundation of Formula One is Europe in particular -- are of critical importance.Building the sport in Europe, building on that foundation, has got to be second to none. We do want to take advantage of the global footprint of this sport, we want to focus on it.Carey also thinks F1 is going to have to take a long-term strategy to other key markets.In the longer term, markets like the US and key Asian markets are opportunities to develop. Were not going to do that overnight.But there are huge audiences there. If we reach those fans using digital platforms and some of the tools that havent been exploited aggressively, we can build a whole new generation of fans in places that, historically, have been as significant a part of the Formula One fanbase. Cheap Adidas Hockey Jerseys . Vokoun departed practice on Saturday morning after discovering swelling in his thigh. He was taken to a local hospital where the clot was revealed. The club announced the surgery following a 5-3 exhibition loss to the Columbus Blue Jackets. Cheap Jerseys Wholesale . 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Carl Frampton flew to the U.S. on Monday insisting he will not make the same mistakes as his last fight in the States when he takes on Leo Santa Cruz in New York later this month.Frampton (22-0, 14 KOs) challenges Mexican Santa Cruz (32-0-1, 18 KOs) for his WBA world featherweight title at the Barclays Centre on July 30 in his first fight since stepping up from super-bantamweight.The Northern Irishman, who out-pointed fellow Briton Scott Quigg in a WBA-IBF world title unification fight in February, was floored twice in the first round before recovering to win on points against unheralded Alejandro Gonzalez Jr. in El Paso, Texas, a year ago.Its more comfortable for me to make featherweight, it wasnt easy to make super-bantam and I struggled when I fought in America a year ago but then against Quigg it was probably one of the easiest Ive made the weight in a while, Frampton told ESPN.So its more to do with creating a bit of a legacy for myself, something to be remembered for, by becoming a two-weight world champion.There was a wee bit of a relaxed atmosphere before I fought Gonzalez. I thought it was going to be easy, the heat wasnt great either and I boxed in the afternoon so there was less time to recover from making the weight, which I found hard to do.The canvas was very soft, like a mattress, but Ive learned from those mistakes and I wont let that happen again.Im boxing on the east coast this time so it will be different and I was only out for eight days before the last fight but Im going out sooner for this one.Everything was just too laid back before I fought Gonzalez, I took it for granted a bit. Being in that mindset didnt do making the weight any favours.ddddddddddddI felt like I was constantly dehydrated and I kept gorging on water. Things were wrong but this time we will be out for four weeks before and Im going into the fight as the underdog and will be doing things different.Frampton, 29, is one of Northern Irelands biggest sports stars along with golfer?Rory McIlroy?and the national football team which has just been in action at Euro 2016, but the former IBF-WBA super-bantamweight champion feels he has a point to prove to American fight fans after a disappointing US debut last year.I need to show the American crowd what Im capable of, Frampton said.Im better than that, Im a better fighter than I looked in the first round when Gonzalez put me down twice. It was disastrous but I came back and boxed quite well after that and won on points comfortably.That was me at 70 percent and I really need to be at my best to beat Santa Cruz because hes the best fighter Ive come up against.Frampton and three-weight world champion Santa Cruz, 27, almost met at super-bantamweight and the Belfast boxer believes the champions aggression will play into his hands.Leo punches a lot and is aggressive, hes a come forward fighter, and that will suit me, he said.Hes had a couple of good wins at featherweight against Abner Mares and Kiko Martinez. Mares was a good win, but Mares tactics were all wrong.He started fast and blew up after three rounds and wasnt the same after that. I wont be stupid enough to do that. ' ' '